How To Design Notifications For Better UX

Notification UX

Notifications have two sides to them. The secret to success is getting it right the first time. Users have conflicting feelings about notifications. They frequently find it handy. They are frequently irritated by it. However, notifications have a purpose. They are effective tools for alerting users of program crashes, introducing them to new features and updates, and informing them of new messages and emails from friends. They assist connect with people who have abandoned apps and boost engagement from a marketing standpoint.

Notifications are detrimental to the user experience. They are a nuisance. So, how can you build your notice to be purposeful and useful?

But first, let’s go over notifications in depth.

What exactly are notifications?

We stick to the plain definition. Notification is the act of bringing something to the user’s attention. Notification is a method for an app to inform you or send you a message that you can read without opening the app.

An email alert is a simple example of a notice. When you get an email, your smartphone displays a flash message. You want to launch the app immediately from the main screen. You can also dismiss the notification by dragging it across the screen. The main aim of the notification, however, is to indicate the arrival of the email. Normally, you would have to open the email to check your messages.

The notice allows you to obtain the gist of the situation without opening the mailing application.

Notification types:

1.User-generated notifications

User-generated notifications are the most popular and interesting sorts of notifications. The most basic example of this form of notification is mobile messaging. It is aimed directly at a specific user. Other easy instances of these notifications are social media posts, likes, and comments.

2.Context-produced notifications

This is another rapidly developing sort of notification in which the application generates a notification based on its users’ consent. The best examples are location-based notifications. This category also contains a lot of sports and meeting updates.

3. Notifications generated by the app

 These are notifications generated by the app based on the app’s needs. A security alert requiring password reset is an example of such a notice.

4. Push notifications: In fact, all types of alerts can be classified as push notifications because they are pushed through by the system.There are two kinds of push notifications. The first needs prompt action, whereas the second is a passive notification.

5. Notifications that require the user to take action

The notification’s sole goal is to compel the user to take urgent action. It could be an email notice, a password change notification, or a notification providing a sale discount and requesting you to use a discount code.

6. Passive notification

This type of notification informs the user. The user is not required to take any immediate action. A basic example of this type of communication would be a weather update.

7. Intelligent notifications

Notifications should not be utilized in every situation because frequent interruptions can be annoying. It is preferable to avoid using notifications when:

1.Your app has never been opened by a user.

2.There is no point in saying anything like “I haven’t seen you in a long.”

3. Requests for an app review or rating

Operations that do not require user engagement, such as synchronizing data Error states from which the program can recover without human contact

How do you make a notification?

The good news is that relevant notifications may be created without affecting the user experience. Here are some pointers for creating notifications:

Design with the value of your message in mind: Choose various designs for various types of large. Choose a lighter design for passive alerts, whereas, for action-required notifications, designed to catch the user’s attention. Choose the appropriate hues, such as red for immediate action. Use appropriate icons.

Provide sufficient information: The objective of a notice is to alert the recipient of an incident and motivate him to take action. But he needs enough information to do so. As a result, ensure that your notification contains sufficient information to assist him in understanding the goal of the notification and what needs to be done.

Give the user control: UX is enhanced when consumers feel in charge. They have the option of turning off notifications. Go beyond that and provide customers options for the types of notifications they want to receive, when they want to receive them, and how frequently they want to receive them.

Handle numerous notifications intelligently: Create a single notification that summarises all notifications of the same type to handle many notifications of the same type. A messaging app, for example, might provide a summary notification that states “3 new messages.” When expanded, it might display a snippet for each message. This informs the user of how long it will take to deal with the notification.

Accept A/B testing: The best method to ensure that your design is perfect is to put it through thorough testing.

Experiment with various designs and put them to the test. Determine which design prompts the user to do the desired action. What isn’t working?

Finally, consider the following:

Notifications have two sides to them. They can increase engagement but can also cause user frustration. So it’s vital to get it correct for your entire experience?

How do you handle notifications? What are your guidelines for creating effective notifications? Let us know what you think in the comments area. Also, if you enjoyed my article, please share it with your friends.

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Author's Bio

Sunil Vallala

Sunil Vallala

UX/UI Designer with hands on experience in building ideas from scratch with the core belief that design is a catalyst for change in any business.

Razor sharp skills in executing a broad range of projects

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